North Otago Rugby is proud to announce a major new partnership with North Otago Motor Group (NOMG) Toyota, marking the beginning of a dynamic three-year sponsorship that will power the Union’s mission of connection, growth, and community impact.
This exciting collaboration brings together two locally driven organisations with strongly aligned values and a shared passion for bringing our communities and people together. Spanning 26 schools and 23 townships, the partnership strengthens North Otago Rugby’s reach across the region - from grassroots initiatives to representative programs, with a focus on connection, belonging, coach support and opportunity.
Under the new agreement, NOMG will support a wide range of programs, including the transportation of age-grade teams throughout the Southern Region and South Island, helping ensure every young player, no matter where they live, has a chance to be part of the North Otago rugby family.
This partnership is about more than a global brand backing our heartland union, it’s a locally owned commitment to the future of our region, through sport, connection, and shared values,” said Sene Naoupu, CEO of North Otago Rugby. “With North Otago Motor Group, we’re building on the rugby culture that brings our people and places together and reflects the heart of who we are as a Union.
Lisa Wilson, CEO of North Otago Motor Group, echoed that sentiment: “We’re incredibly proud to back North Otago Rugby. Supporting young talent, local communities, and regional pride is part of who we are. This partnership is about family, opportunity, and driving our communities forward - literally and figuratively.”
The partnership officially kicks off this season, with joint initiatives, community events, and branded activations already in motion. Together, North Otago Rugby and North Otago Motor Group are driving connection, development, and pride across the region - one township, one school, and one team at a time.